The start ofwhat's next

Onset is a creative platform built around the people, ideas, and experiences shaping Cleveland.

Up next: BlackHeart 10.25.26

The script

We believe the best experiences are the ones you can't fully explain afterward. You just had to be there.

Fade in:

Ext. Cleveland, Ohio - Night

A city with no shortage of artists, designers, musicians, photographers, filmmakers, collectors, builders, and people with something to say.

Int. ONSET - Continuous

A room built for them to meet, discover new work, exchange ideas, collaborate, and add to the culture around them.

Live art. A fashion exhibit. Someone screen printing by hand. Installations, visual projects, interactive displays. A security camera system, turned into a live selfie booth. HOUSE MUSIC under all of it.

ONSET (V.O.)

There is no single formula for what ONSET looks like, and that is intentional.

(beat)

With every production we want to impress ourselves as much as the people in the room. Whether it's their first ONSET or they've been here since the beginning.

Emerging DJs, artists, designers, photographers, filmmakers and brands take their places.

ONSET (V.O.) (CONT'D)

Someone you have never heard of gets the chance to show what they can do.

Ext. Cleveland, Ohio - Later

A younger creative watches it happen in their own city, and realizes they can build something too.

ONSET (V.O.) (CONT'D)

As ONSET grows, the people creating alongside us grow with it.

Cut to:

  1. Shot
    on set

    Frames from the floor, the booth, the beach and the backdrop. Every one of them happened in Cleveland.

    18 frames

  2. A guitarist playing live through an ONSET-branded amp at ONSET²
  3. Dancers mid-move under red light at ONSET One
  4. A portrait in a white spotlight on a blue backdrop
  5. The Summer Nites crowd with the ONSET box held overhead
  6. A guest with a balloon light, shot on film
  7. A mic-flag interview against an orange wall at Sunnee Day
  8. The DJ booth glowing blue under a red balloon light
  9. An artist standing beside his drawings at ONSET One
  10. A silhouette posing in front of a spotlight backdrop
  11. A guest answering questions into three mic flags
  12. A portrait in a white circle of light, in black and white
  13. A crowd posing behind an ONSET box, in black and white
  14. A guest posing against a pink backdrop
  15. Dancers in black and white at ONSET²
  16. Two friends posed back to back on a Cleveland street
  17. A dancer in a bright room, shot on film
  18. Two guests making hearts with their hands at Summer Nites
  19. Guests looking at hand-drawn portraits in the ONSET One exhibit

Every one
its own world

Every ONSET is numbered and dated. Each production gets its own color, its own cast and its own look. Spin the reel and open a frame to see who made it.

BlackHeart flyer

Up next · 10.25.26 · 8 PM-1 AM

BlackHeart

Grog Shop & B-Side Lounge

Every 366 days, it returns, and each time it claims more than the year before. The reckoning you can't resist, where the only fear is missing out. 18+. $100 for best costume, $200 for best couples costume.

Sound
ZOMBI3 · POIZON · ZANE
Presented with
VIXIV
  • Scared Straight$10
  • Fear the FOMO$15
Get tickets on Luma
  1. ONSET 007Want a credit on the next one?ONSET 007 · Leader

Summer Nites

08.30.26 · B-Side Lounge

Everyone
gets a credit

ONSET is a platform for the people creating alongside us. Every DJ, artist, printer and partner is billed by name, the way the end of a film should be.

Casting call: pitch us your idea

Exhibit

  • YvesSantana
  • Caijmilan

Sound

  • EHOD
  • ZANE
  • ISD
  • ZOMBI3
  • POIZON

Bar service

  • 5 Points Grille

Presented with

  • VIXIV
  • Syntax

Live performance

  • NATURENVOKE

Screen printing

  • Syntax

Interactive screen printing

  • Syntax

Locations

  • Mentor Headlands Beach
  • MiniBox Studio
  • B-Side Lounge
  • Grog Shop

Produced by

  • ONSET

Filmed in

  • Cleveland, Ohio

Starring

  • Everyone who showed up